HGR Academy

How to sell on Tik Tok

Learn how to choose products, create content that converts, and build a repeatable TikTok selling system with clear, actionable lessons.

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What you'll learn

A complete, step-by-step roadmap covering product selection, content, offers, and scaling your TikTok sales process.

Setup Seller Account
MODULE 1

Setup Seller Account

Open your TikTok Shop seller account, submit the business and tax details TikTok requires, and get approved so the shop is ready for products, orders, and sales.

1 lesson
  • Choose the correct TikTok Shop region
  • Submit business, ID, tax, and bank details
  • Use Seller Center to manage products, orders, and sales
Choosing a Product
MODULE 2

Choosing a Product

Choose products that fit TikTok's video-first format by focusing on items with a clear visual payoff, active creator demand, and strong opportunity data inside Seller Center.

1 lesson
  • Pick products that are easy to demonstrate in short videos
  • Look for a wow moment, transformation, or clear result
  • Use Product Opportunities to review demand, trends, and competition
Order Management
MODULE 3

Order Management

Plan how orders will be fulfilled before you list the product, whether that means self-fulfillment, a 3PL, Amazon MCF, Fulfilled by TikTok, or dropshipping through HGR.

1 lesson
  • Compare self-fulfillment, 3PL, Amazon MCF, and TikTok fulfillment
  • Understand how HGR automates supplier ordering and stock updates
  • Choose the setup that fits your volume and shipping needs
Product Listing
MODULE 4

Product Listing

Build a TikTok Shop listing that is ready for approval and conversion using strong images, keyword-rich copy, correct product identifiers, pricing, and shipping settings.

1 lesson
  • Add clean product images and optimized titles and descriptions
  • Set barcode, pricing, weight, dimensions, and shipping details
  • Use HGR to fill listing data and submit products faster
Turn on Affiliate
MODULE 5

Turn on Affiliate

Enable TikTok Shop affiliates so creators can promote your product for a commission, request samples, and help you generate sales without posting all the content yourself.

1 lesson
  • Turn on open collaboration and set your commission rate
  • Offer refundable samples to encourage creator posts
  • Recruit creators by niche, views, engagement, and posting history
Use Campaigns and Ads
MODULE 6

Use Campaigns and Ads

Scale what is already working by using TikTok campaigns, co-funded discounts, and GMV Max shop ads built around your best-performing affiliate content.

1 lesson
  • Join co-funded promotions in Marketing > Campaigns
  • Apply subsidized discounts to drive more traffic and sales
  • Run GMV Max ads with top affiliate videos as creatives

Course reviews

“Straight to the point. It made the TikTok Shop setup and scaling process much easier to follow.”

“The lessons are practical and easy to act on. I knew what to do after each video.”

“Helpful structure, especially for listings, affiliates, and campaigns once a product starts moving.”

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How to sell on Tik Tok | Hustle Got Real