Amazon advertising not serving: why did my Sponsored Products stop running?
When Amazon ads stop serving, the root cause is often the listing or account state rather than the campaign itself. Sellers should verify that the advertised ASIN is still eligible, visible, and not under enforcement.
Sponsored Products can stop delivering because the ASIN is suppressed, the offer lost visibility, pricing enforcement triggered, or the account entered a state that affects ad eligibility. Advertising symptoms often appear after the catalog problem, not before it.
Check Account Health and recent notifications first, then review the listing and offer state. If the ASIN looks healthy but the ads still do not serve, contact support with the campaign, ASIN, and the timeline of the drop so they can separate catalog issues from ad-specific ones.
Official URLs to review: